This project was all about making impactful, eye-catching pre-roll that could pack a lot of features into a short window. To make it all happen we paired familiar phrases with quick cuts, a bold copy treatment, and so, so, so many legally mandated disclosures to create pre-roll that made good on the promise of Blazer itself – more features than you'd expect in a small, but bold, package.
Role: Copywriter
AD: Caitlin Schutter